Expected a leap into the unknown. Live in six weeks, placing inside three months.
Charles thought going out on his own would be a huge leap. It was not. Emails, technology and contracts were set up around him, the business was live in six weeks, and the first placement landed at about the three month mark. By six months he had made four of them.
- Time to launch
- 6 weeks
- First placement
- Month 3

Charles HigginsDirector & Founder
First conversation
What he wanted to build, and what going out on his own meant.
Within six weeks
Well Rooted Search launches, with emails, technology and contracts in place.
Around month three
First placement made.
By month six
Four placements made.
“It's funny: when you first go out on your own, you question whether you can really run a business. Then you realise you're already doing what you've always done, just now you're building something for yourself. That changes everything. The motivation, confidence, and sense of ownership is completely different.”










